our team

meet capelin creations

From building your brand’s foundation to guiding customers along the path to purchase, we’ll cover all the essential steps to grow your sales and ensure long-term customer loyalty.
Capelin Creations team member in a green branded hoodie launching a drone camera.
Capelin Creations team members smiling and holding cameras during a photoshoot.
Red Heeler dog from the Capelin Creations team hiking in Newfoundland with tongue out, enjoying the walk.
Capelin Creations team member wearing protective ear muffs, looking into a camera viewfinder with a red toolbox in the background.
Capelin Creations team member capturing video footage in a restaurant setting.
our values

what we stand for

1

value-driven

We are dedicated to ensuring our work consistently adds value to our clients, their customers, and ourselves.
2

effective communicators

We know that the foundation of any successful project lies in clear, concise, and timely communication.
3

lifelong learners

We prioritize ongoing learning and growth to stay at the forefront of our craft, always seeking innovative solutions for our clients.
4

enjoy the process

We believe that work should be fun, fostering an environment that encourages creativity, collaboration, and a genuine love for what we do.
our team

who we are

Our team is made up of creative individuals who are passionate about being the best at their craft and continuously learning ways to better help our clients. Learn more about the amazing people that make up our team below.

Jordan White

Marketing Specialist/Founder
Jordan leads strategy, creative direction, photos and video content to help make our vision come to life. When he’s not with the team or clients, Jordan can be found spending time with his newborn daughter, wife Julia, and dog Norman.

Iuliia Bibik

Marketing Manager
Iuliia handles all things marketing, from project coordination to social media and design. Away from the office, she’s a passionate wildlife photographer, hiker, and reader, embracing every opportunity to explore and create.

Meghan Curran

Digital Coordinator
Meghan is responsible for organizing and optimizing our client content. When she is not managing social calendars, she is either traveling or teaching dance… sometimes both!

Kostiantyn Karzhanov

Web Developer
Kostiantyn is our Web Developer, and his main duty is ensuring that our client’s websites are user-friendly and follow all modern best practices. In his free time, he explores hiking trails and captures the beauty of Newfoundland with his camera.

Sajedeh M.Z.

Creative Assistant
Sajedeh’s impressive background in photography, video editing, UX/UI and more allows her to help with multiple different projects. She is passionate about continuous learning and all things Harry Potter.

Norman

Paw-ductivity Officer
Norman is a Red Heeler responsible for keeping the team on task. He can normally be found in the background asleep on our Zoom calls or outside on the East Coast Trail.
our approach

how we work

  • 01 Discovery

    We listen to understand your challenges.

  • 02 Strategy

    We develop a customized strategy that aligns with your business goals.

  • 03 Execution

    We develop all necessary assets - from website, branding, content, social platforms and more.

  • 04 Optimization

    We make ongoing adjustments to achieve your goals.
cap·e·lin / ˈkāp(ə)lən / noun

why capelin?

Capelin are small forage fish found in the North Atlantic. Although small, they make a large impact by providing a stable source of food for most marine life, including cod, humpback whales, puffins and much more.
We chose the name Capelin Creations because, much like capelin, we are small by design. This helps us stay flexible and agile in order to help our clients flourish and grow.
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our services